💧 Serums & Actives

Anua Niacinamide 10% + TXA 4% Dark Spot Correcting Serum - US Market Analysis

Average 4.5 / 5 across 17,963 global ratings. Distribution (percent of ratings):

Brand: ANUA  |  ASIN: B0CLLV2T1P  |  Report date: 2026-10-26

1. Product Information

FieldValue
Skin TypeAll, Combination, Normal, Oily
Product BenefitsHydrating,Soothing,strengthening,Dark Spot Correction
Use forFace
ScentFragrance Free
Special IngredientsHyaluronic Acid
Item Weight0.15 kg
Item Volume30 ml
Unit Count1.01 Fluid Ounces
Package Dimensions4.17 x 1.85 x 1.73 inches; 5.29 ounces
Item model numberAN000264
ASINB0CLLV2T1P
Best Sellers Rank#316 in Beauty & Personal Care; #13 in Facial Serums
Current price (Amazon US)$21.85 ($21.63 per fluid ounce)
Subscribe & Save$20.76 (-5%)
Rating4.5/5 from 17,963 ratings
AvailabilityIn Stock · sold by Anua

What the brand says

  • [Lightweight Hydrating Texture] Non-greasy watery lightweight texture that absorbs easily and leaves skin feeling hydrated—layers well with other skincare, including moisturizer and sunscreen.
  • [Korean Glass Skin] Containing 10% Niacinamide, 4% Tranexamic Acid, and 2% Arbutin, a concentrated trio to help improve the look of dullness, dark spots and enlarged pores.—Korean Skincare serum made for a radiant-looking complexion.
  • [Daily Dark Spot Care] Infused with ceramides and hyaluronic acid to keep skin feeling comfortable and moisturized while targeting the appearance of break out prone marks and uneven-looking tone. Fragrance-free and suitable for morning and night use, suitable for sensitive skin.
  • [Made For All Skin Types] Fragrance-Free, No Artificial Coloring, Cruelty-Free.
  • [Usage Tip] Apply 1–2 drops evenly onto the skin and allow full absorption before applying moisturizer. Extend your glow beyond the face to the body. Apply to rough- or dull-looking areas like elbows, knees, or hands to reveal smoother-looking skin.
  • [Disclaimer] It is safely tested, but individual skin differences may cause sensitivity. Conduct a patch test on a small area before use to check for reactions.

2. Product Rating

Average 4.5 / 5 across 17,963 global ratings. Distribution (percent of ratings):

StarShare
5 ★76%
4 ★10%
3 ★7%
2 ★2%
1 ★5%

What customers mention

effectiveness73% pos (1464)
dark spots76% pos (703)
skin irritation47% pos (557)
skin appearance89% pos (329)
value for money63% pos (309)
skin feel90% pos (276)
texture38% pos (270)
moisturizing89% pos (265)

3. Product Ingredients

This serum pairs 10% Niacinamide, 4% Tranexamic Acid and 2% Arbutin with a hyaluronic-acid complex, ceramides and centella. The two ingredient channels below are kept separate; the merged analysis classifies every ingredient by function group and by comedogenic / irritancy risk level.

3.1 What's Inside (claim matrix)

Alcohol-free: YES EU-allergen-free: YES Paraben-free: YES Silicone-free: YES Sulfate-free: YES Reef-safe: YES Fragrance-free: NO (Contains Fragrance) Oil-free: NO Cruelty-free: NO Fungal-acne-safe: NO Pore-clogger-free: NO (Potential Pore Cloggers Found) Vegan: NO

Fragrance-free = NO: Skinsort flags the product as not fragrance free (Contains Fragrance).

3.2 Ingredient analysis — function groups

3.3 Ingredient analysis — risk level

Risk level is derived from Skinsort comedogenic / irritancy ratings (0 = no known risk; a range uses its upper bound). "Unrated" means the source did not rate the ingredient.

Risk levelIngredients
Low (0)4
Moderate (1-2)2
High (3+)1
Unrated44

3.4 COSDNA ingredient table

Source: COSDNA (Official-Site entry, posted 2024-08-29). Acne Risk & Irritant read low-is-safer; Safety is inverse (1 = safest). "not rated" = no data.

#INCI NameFunctionAcneIrritantSafety
1WaterSolventnot ratednot rated1
2GlycerinSolvent, Viscosity Control, Skin conditioning, Moisturizer001-2
3NiacinamideSkin conditioningnot ratednot rated1
4Tranexamic AcidWhiteningnot ratednot rated1
5Butylene GlycolSolvent, Fragrance, Viscosity Control, Skin conditioning, Moisturizer101
6Diethoxyethyl SuccinateSolventnot ratednot rated1
71,2-HexanediolSolventnot ratednot rated1
8ArbutinWhiteningnot ratednot rated1
9Sodium HyaluronateSkin conditioning, Moisturizer001
10Alpha-ArbutinWhiteningnot ratednot rated1
11Coccinia Indica Fruit ExtractSkin conditioning, Plant extractnot ratednot rated1
12Eclipta Prostrata ExtractSkin conditioningnot ratednot rated1
13Macadamia Integrifolia Seed OilSkin conditioning, Plant extractnot ratednot ratednot rated
14Olea Europaea Fruit OilSolvent, Fragrance, Emollient, Plant extract201
15Simmondsia Chinensis Seed OilMoisturizer, Emollient20-21
16Vitis Vinifera Seed OilSkin conditioning, Moisturizer, Antioxidant, Plant extract, Emollientnot ratednot rated1
17Theobroma Cacao ExtractSkin conditioningnot ratednot rated1
18Hydrolyzed Hyaluronic AcidSkin conditioning, Moisturizernot ratednot rated1
19Chamaecyparis Obtusa Leaf ExtractSkin conditioning, Plant extractnot ratednot ratednot rated
20Prunus Persica Flower ExtractSkin conditioning, Moisturizer, Plant extractnot ratednot rated1
21Camellia Sinensis Seed OilSkin conditioning, Moisturizernot ratednot rated1
22Yeast Ferment ExtractSkin conditioningnot ratednot rated1
23Centella Asiatica ExtractSkin conditioning, Anti-inflammatorynot ratednot rated1
24Artemisia Princeps Leaf ExtractSkin conditioningnot ratednot rated1
25Candida Bombicola/Glucose/Methyl Rapeseedate Ferment(none)not ratednot rated1
26Hyaluronic AcidMoisturizernot ratednot rated1
27Pentylene GlycolMoisturizernot ratednot rated1
28Betaine Salicylate(none)not ratednot rated1
29Sucrose PalmitateSurfactant, Emulsifiernot ratednot rated1
30Hydrogenated LecithinEmulsifiernot ratednot rated1-2
31Gellan Gum(none)not ratednot rated1
32Sodium Phytate(none)not ratednot rated1
33CelluloseViscosity Controlnot ratednot rated1
34Caprylic/Capric TriglycerideFragrance, Skin conditioning1not rated1
35PanthenolAntistatic, Skin conditioning, Moisturizer, Anti-inflammatory001
36CyanocobalaminSkin conditioningnot ratednot rated1
37Polyglutamic AcidMoisturizernot ratednot rated1
383-O-Ethyl Ascorbic AcidAntioxidant, Whiteningnot ratednot rated1
39Ceramide NPMoisturizernot ratednot rated1
40DextrinViscosity Controlnot ratednot rated1
41AsiaticosideFragrance, Skin conditioning, Antioxidantnot ratednot rated1
42Madecassic AcidSkin conditioningnot ratednot rated1
43Asiatic AcidSkin conditioningnot ratednot rated1
44Dimethylsilanol HyaluronateMoisturizernot ratednot rated1
45Hydrolyzed Sodium HyaluronateSkin conditioningnot ratednot rated1
46Potassium Hyaluronate(none)not ratednot rated1
47Hydroxypropyltrimonium Hyaluronate(none)not ratednot rated1
48Sodium Hyaluronate CrosspolymerSkin conditioning, Moisturizernot ratednot rated1
49Sodium Hyaluronate DimethylsilanolSkin conditioning, Moisturizernot ratednot rated1
50Sodium Acetylated HyaluronateViscosity Control, Moisturizernot ratednot rated1
51Xanthan GumSurfactant, Viscosity Controlnot ratednot rated1

3.5 Skinsort ingredient table

Source: Skinsort (51 ingredients, full capture). 0 = no known risk; "not rated" = unrated.

#IngredientFunctionComedogenicIrritancy
1WaterSkin Conditioningnot ratednot rated
2GlycerinHumectant00
3NiacinamideSmoothingnot ratednot rated
4Tranexamic AcidAstringentnot ratednot rated
5Butylene GlycolHumectant10
6Diethoxyethyl SuccinateSolventnot ratednot rated
71,2-HexanediolSkin Conditioningnot ratednot rated
8ArbutinAntioxidantnot ratednot rated
9Sodium HyaluronateHumectant00
10Alpha-ArbutinAntioxidantnot ratednot rated
11Coccinia Indica Fruit ExtractSkin Conditioningnot ratednot rated
12Eclipta Prostrata ExtractSkin Conditioningnot ratednot rated
13Macadamia Integrifolia Seed OilSkin Conditioningnot ratednot rated
14Olea Europaea Fruit OilMasking0-20
15Simmondsia Chinensis Seed OilEmollient0-20
16Vitis Vinifera Seed OilEmollient2-30
17Theobroma Cacao ExtractSkin Conditioningnot ratednot rated
18Hydrolyzed Hyaluronic AcidHumectantnot ratednot rated
19Chamaecyparis Obtusa Leaf ExtractSkin Conditioningnot ratednot rated
20Prunus Persica Flower ExtractMoisturisingnot ratednot rated
21Camellia Sinensis Seed OilHumectantnot ratednot rated
22Yeast Ferment ExtractSkin Conditioningnot ratednot rated
23Centella Asiatica ExtractCleansingnot ratednot rated
24Artemisia Princeps Leaf ExtractSkin Conditioningnot ratednot rated
25Candida Bombicola/Glucose/Methyl Rapeseedate FermentAntimicrobialnot ratednot rated
26Hyaluronic AcidHumectantnot ratednot rated
27Pentylene GlycolSkin Conditioningnot ratednot rated
28Betaine SalicylateAntimicrobialnot ratednot rated
29Sucrose PalmitateEmollientnot ratednot rated
30Hydrogenated LecithinEmulsifyingnot ratednot rated
31Gellan Gum(none)not ratednot rated
32Sodium PhytateChelatingnot ratednot rated
33CelluloseAbsorbentnot ratednot rated
34Caprylic/Capric TriglycerideMaskingnot ratednot rated
35PanthenolSkin Conditioning00
36CyanocobalaminSkin Conditioningnot ratednot rated
37Polyglutamic AcidSkin Conditioningnot ratednot rated
383-O-Ethyl Ascorbic AcidSkin Conditioningnot ratednot rated
39Ceramide NPSkin Conditioningnot ratednot rated
40DextrinAbsorbentnot ratednot rated
41AsiaticosideAntioxidantnot ratednot rated
42Madecassic AcidSkin Conditioningnot ratednot rated
43Asiatic AcidSkin Conditioningnot ratednot rated
44Dimethylsilanol HyaluronateHumectantnot ratednot rated
45Hydrolyzed Sodium HyaluronateSkin Conditioningnot ratednot rated
46Potassium HyaluronateSkin Conditioningnot ratednot rated
47Hydroxypropyltrimonium Hyaluronate(none)not ratednot rated
48Sodium Hyaluronate CrosspolymerHumectantnot ratednot rated
49Sodium Hyaluronate DimethylsilanolHumectantnot ratednot rated
50Sodium Acetylated HyaluronateHumectantnot ratednot rated
51Xanthan GumEmulsifyingnot ratednot rated

3.6 Skinsort benefits & concerns

BenefitDescriptionCount
HydratingBoosts hydration and relieves dry, tight skin.19 ingredients
Scar HealingImproves the look of marks and scars.16 ingredients
Barrier RepairStrengthen and restore your skin's natural barrier.16 ingredients
Redness ReducingSoothes visible redness and calms irritation.13 ingredients
Reduces IrritationEases discomfort and supports skin resilience.11 ingredients
Anti-AgingSoftens lines and helps skin look youthful.10 ingredients
BrighteningRestores radiance to dull, tired skin.5 ingredients
Dark SpotsFades dark spots for even skin tone.4 ingredients
Skin TextureSmooths rough patches and refines texture.4 ingredients
Good For Oily SkinBalances oil and helps reduce shine.3 ingredients
Reduces Large PoresMinimizes the look of enlarged pores.3 ingredients
Acne FightingFights acne and helps prevent breakouts.2 ingredients

Concerns: May Trigger Acne, May Worsen Rosacea.

4. Product Price

All-time Amazon US price history from camelcamelcamel (collected 2026-10-26). The bar chart compares the Low / High / Current / Average values across the available price types.

Price TypeLowest EverHighest EverCurrentAverage
Amazon$18.93$22.00-$21.57
3rd Party New$13.50$61.30$21.85$21.84
3rd Party Used----

The 3rd Party New current of $21.85 (Aug 31, 2026) is ~56 days stale vs capture; the extreme $61.30 high is a launch/3rd-party artefact. The product trades essentially at its $22.00 list price.

5. Top Customer Reviews

★★★★★On my third bottle. Definitely a keeper!!
Reviewer #1 · October 22, 2026 · Verified
I’m now on my third bottle. I use this every morning after cleansing, before moisturizer and sunscreen. Just three drops. It layers fine under both, no pilling, no sticky feeling once it sets. Instant glowy, moisturized skin. Very effective if you’re looking for that “glassy” look. My skin feels noticeably smoother, especially on my cheeks where it used to feel a little rough. It's become a permanent part of my morning routine. Honestly, I don't have a negative to report. No irritation, no weird smell, and the dropper bottle has held up through three bottles without getting gunky. If you're on ...
★★★★★Amazing, but be careful on how you apply it for sensitive skin
Reviewer #2 · July 29, 2026 · Verified
I have very dry senstive skin, Rocesa , and a bit eczema that flares up when I have allergies. I rarely break out and when I do it never leaves spots but randomly two years ago I had gotten a pimple and it left a red mark on the temple on my face . It never went away . so I decided to try this, I ONLY put it on the red spot never anywhere else . I know my skin and I know it won’t tolerate it but I wanted to try it on my nose for fun and it irritated my nose so definitely don’t recommend putting anywhere where there no red mark from a pimple. Anyways , the texture is light, gluey, and like stic ...
★★★★★Affordable, Effective, and Worth Repurchasing!
Reviewer #3 · August 26, 2026 · Verified
I’ve repurchased this serum seven times now, which speaks for itself because it has become an absolute staple in my daily routine and one of the few products I refuse to run out of! The texture is remarkably lightweight and deeply hydrating, absorbing quickly without feeling sticky, greasy, or heavy, while layering seamlessly under moisturizer and sunscreen. I originally started using it to target dark spots, post-breakout marks, and uneven skin tone; with consistent use, my complexion looks noticeably brighter, smoother, and more even overall, all without causing any irritation. I loved it so ...
★★★★★Honestly its worth ittt
Reviewer #4 · September 28, 2026 · Verified
LOVE this serum! 😍✨ I’ve been using the Anua Niacinamide 10 + TXA 4 Serum consistently, and I can definitely see a difference in my skin. My skin looks more even, brighter, and my dark marks are slowly improving. The consistency is nice and lightweight, and it layers well with the rest of my skincare. Honestly, consistency is KEYYY! 😂💕 Don’t expect overnight results give it time and stick with it.
★★★★☆Go Low and Slow
Reviewer #5 · July 6, 2025 · Verified
This is a great product overall. To start off, I gradually integrated this serum into my skincare routine out of fear of upsetting the delicate balance of my combination skin - one drop every other day. In the first 2-4 weeks, I would see some small white heads here and there. When this happened, I'd minimize the amount of product used each day and/or the frequency in which I used it. 4 months in, I'm starting to experience some positive results. My skin tone has evened out overall. No more dark patches or spots. If I get a pimple, it clears, with minimal PIH. After a week or two, the spot is ...
★★★★★Melasma and old cystic acne scars
Reviewer #6 · March 11, 2026 · Verified
I have had melasma on my forehead for about 2yrs now. On my bare skin it’s sorta noticeable but only if you sit there and stare at my forehead. It gets really noticeable when I wear makeup, it looks GREY. I’ve had prescription creams brought from Mexico and nothing seemed to help. I finally did a little research and found a couple of products on here but the price was too much for my liking. I finally decided to buy this product and at first I started using a heavy layer of it which in turn started to cause me cystic acne. I stopped for a few days, did a facial scrub and started it again with ...
★★★★★Great product!
Reviewer #7 · October 16, 2026 · Verified
I love this product! I’m a senior and really softens and hydrates my skin while helping with dark spots . I’m on my second bottle. Good brand.
★★★★☆I am not sure yet - but it is likely working
Reviewer #8 · October 4, 2026 · Verified
I've been using pretty much daily. It is not fast acting. It's been a month and I don't see much difference in skin tone. I will say that it is probably strengthening the skin barrier and oil production... but not skin tone which is what I bought it for. I will keep using it.

6. Product Images

Main product images

Anua Niacinamide 10 + TXA 4 Serum, Korean Skincare, 1.01 fl.oz product photo
Source: Amazon
Anua Niacinamide 10 + TXA 4 Serum, Korean Skincare, 1.01 fl.oz product photo
Source: Amazon
Anua Niacinamide 10 + TXA 4 Serum, Korean Skincare, 1.01 fl.oz product photo
Source: Amazon

Customer photos

Anua Niacinamide 10 + TXA 4 Serum, Korean Skincare, 1.01 fl.oz product photo
Source: Amazon
Anua Niacinamide 10 + TXA 4 Serum, Korean Skincare, 1.01 fl.oz product photo
Source: Amazon
Anua Niacinamide 10 + TXA 4 Serum, Korean Skincare, 1.01 fl.oz product photo
Source: Amazon
Anua Niacinamide 10 + TXA 4 Serum, Korean Skincare, 1.01 fl.oz product photo
Source: Amazon
Anua Niacinamide 10 + TXA 4 Serum, Korean Skincare, 1.01 fl.oz product photo
Source: Amazon
Anua Niacinamide 10 + TXA 4 Serum, Korean Skincare, 1.01 fl.oz product photo
Source: Amazon

7. Methodology & Limitations

  • Product, pricing, rating, reviews and images collected from Amazon.com (US delivery context, native USD) via the Amazon product-report skill.
  • Ingredient data: COSDNA (WebFetch) and Skinsort (r.jina.ai reader); both are community databases, reference only, not regulatory verdicts.
  • Price history: camelcamelcamel (rendering fetch); all-time summary only, no period-specific history.
  • Reviewer identities are withheld; ratings are small-sample community aggregates.
  • All figures are a snapshot as of 2026-10-26; re-verify live prices before any transaction.