EQQUALBERRY Bakuchiol Plumping Serum: US Market, Ingredient & Price Analysis

1 · Product Information

Every figure in this section is transcribed from the live US listing at capture time. Prices are native USD for a New York delivery address; no currency conversion is applied anywhere in this report.

1.1 What the product is

EQQUALBERRY positions the Bakuchiol Plumping Serum as a retinol-alternative anti-aging step: a 30 ml (1.01 fl oz) serum built on 0.5% bakuchiol paired with niacinamide, thirteen peptides, five ceramides and a multi-weight hyaluronic acid complex. The listing targets visible pores, excess oil and the look of wrinkles, and explicitly frames bakuchiol as a plant-derived retinol substitute suitable for daily use including on sensitive skin. Model number EQB005, sold on the US marketplace by boosterskorea and fulfilled by Amazon.

The texture is the product's most distinctive claim: visible capsules melt into the skin during application, producing a silky finish that absorbs without a sticky or greasy residue. The brand lists it for sensitive, combination, dry and oily skin alike, and declares the formula artificially fragrance-free - a claim the ingredient databases treat differently, because the INCI list carries lavender oil, bergamot fruit oil, sage oil, limonene and linalool. Usage is positioned as a daily anti-aging layer rather than a spot treatment.

1.2 Listing specification

1.3 What the brand says

1. GENTLE RETINOL ALTERNATIVE: Formulated with 0.5% Bakuchiol, a plant-derived alternative to retinol, this Bakuchiol serum helps smooth fine lines, improve the look of skin texture, and support firmer-looking skin. A gentle choice for daily anti-aging care, including sensitive skin.
2. PORE MINIMIZER & OIL CONTROL: Refine the appearance of enlarged pores with 0.5% Bakuchiol and Niacinamide. Bakuchiol helps improve the look of firmness around pores, while Niacinamide helps balance excess oil for smoother, clearer-looking skin and visibly refined pores.
3. WRINKLE CARE FOR A YOUTHFUL LOOK: Target visible wrinkles with 0.5% Bakuchiol and 13 types of Peptides. The formula helps smooth the look of smile lines, forehead lines, and fine lines around the eyes for a firmer, smoother-looking complexion.
4. HYDRATION & SKIN BARRIER SUPPORT: 5 types of Ceramides help lock in moisture and support the skin barrier, leaving skin soft, supple, and comfortably hydrated. Ideal for skin that needs lasting moisture without feeling weighed down.
5. MELTING CAPSULE TEXTURE: Visible capsules melt into the skin as you gently apply the serum, creating a smooth, silky texture that absorbs quickly without a sticky or greasy finish. A lightweight formula that layers easily with the rest of your skincare routine.

1.4 Brand content and routine context

2 · Product Rating

The listing reports an average of 4.3 / 5 across 4,033 global ratings. The band below shows how those ratings are split across the five star buckets, and the table converts each share into an implied rating count.

3 · Product Ingredients

This section merges two independent community ingredient databases into one view and classifies every ingredient twice: once by formulation role (what the ingredient is doing in the bottle) and once by exposure level (the highest published comedogenic, irritancy or acne-risk value across both channels). These classifications are reference material, not a regulatory or dermatological verdict.

3.1 Actives the databases call out

3.2 What's inside — claim matrix

Free-from and suitability claims as evaluated by the ingredient database. A NO result flags one or more listed ingredients; it is not a statement that the product fails in use.

3.3 Composition by formulation role

3.4 Exposure level classification

Exposure level takes the highest value observed across comedogenic rating, irritancy rating and acne-risk rating. 0 = no known risk, 1–2 = moderate, 3+ = elevated, Unrated = the source published no value.

3.5 Stated benefits and flagged concerns

3.6 Merged ingredient table (76 ingredients)

Acne / Irritant / Safety come from the COSDNA channel (Acne and Irritant are low-is-safer; Safety is inverse, 1 = safest). Comedogenic / Irritancy come from the Skinsort channel. "not rated" means the source published no value — it is never read as zero.

3.7 Channel A ingredient list (76 ingredients)

3.8 Channel B ingredient list (75 ingredients)

4 · What Shoppers Report

The marketplace publishes an aggregated sentiment summary plus a per-theme breakdown built from review text. These are marketplace-derived aggregates: no reviewer name, handle, profile link or reviewer ID is reproduced anywhere in this report.

Disclosed gap: the marketplace returned no inline review text for this ASIN during the capture window, and no buyer-photo tiles rendered either, so no verbatim quotes are reproduced here. The sentiment figures above are marketplace-generated aggregates, not quotes from this report's own reading of reviews.

5 · Product Price

All-time US price history from a public Amazon price-tracking service (collected 2026-10-27). The grouped bar chart compares the lowest, highest, current and average price for every tracked price type; the position chart shows where the latest observation sits inside each all-time band; the trend chart plots the dated observations that the tracker actually published.

6 · Product Images

6.1 Listing imagery

6.2 Buyer photos

No images of this type were exposed by the listing at capture time.

7 · Methodology, Confidence & Limitations

• All figures are a single snapshot taken on 2026-10-27; rank, price and rating move between captures.
• Reviewer identities are withheld by design and never appear in this report.
• Ingredient ratings are community reference values, not a regulatory or clinical judgement.
• Exposure levels use the highest published value across channels; unrated ingredients are counted as unrated, never as zero risk.
• Re-verify the live price and the current formula before any purchase or formulation decision.